Fund Her Future Grant
Frequently asked questions

The Fund Her Future Grant, powered by Block Advisors by H&R Block and Hello Alice, is awarding $100,000 in total funding to up to six outstanding small businesses. One recipient will receive a $50,000 grant, and five additional recipients will each receive $10,000. Selected recipients will also receive expert support in the form of a year of complimentary tax preparation, bookkeeping, payroll, and business structure analysis services to help build a solid foundation for growth.

The grant program is open to full-time or part-time small business owners, no matter if you’re a sole proprietor or have employees. To apply, you must be eighteen (18) years of age or older (19 in AL and NE). At this time, this program is only open to U.S. residents. This funding is specifically intended for existing and established companies who have generated a minimum of $20,000 in revenue in 2024. Nonprofits are not eligible for this program.  

You are only eligible for one grant per individual and per company. Multiple applications received for any individual or company after the first submission is void.

There are approximately six grants available: one $50,000 grant and five $10,000 grants. All eligible applications will be evaluated by a panel of judges representing H&R Block, Hello Alice, and/or their designees.

 

Applications will be reviewed based on the following criteria:

 

  • Clarity and feasibility of plan for business growth
    This includes how well the applicant explains their plan to use the grant and business support services to grow their business, such as through hiring, service expansion, or operational improvements.

 

  • Operational improvement through financial and business support
    Judges will assess how the applicant would benefit from expert resources in areas like tax preparation, bookkeeping, and payroll to improve financial systems and strengthen operations.

 

  • Demonstrated commitment to community 
    Evaluates how the business promotes inclusivity, engages with its community, and aligns with broader social impact goals.
     

Additional factors such as the business's size, revenue level, and alignment with H&R Block’s strategic priorities may also be considered during the final selection process.

 

Finalists may be invited to participate in interviews. While interview performance is not scored as part of the written application review, insights from interviews, such as presentation quality and potential for partnership, may inform final selection decisions.

Yes. Finalists may be invited to participate in a brief virtual interview as part of the final review process. Interviews are not scored as part of the written application but may inform final selection decisions. These interviews help the judging panel better understand the business’s goals, alignment with H&R Block’s priorities, and potential for impact. If selected as a finalist, you must be available for a virtual interview during the week of July 14, 2025.

The application period starts April 28, 2025 at 9:00 am Eastern Time and ends May 30, 2025 at 6:00 pm Eastern Time. Hello Alice will announce the recipients in Mid-August 2025.

After submitting your application, you will receive an automatic email confirmation from Hello Alice. If you don't receive this confirmation within 24 hours, please check your spam folder before contacting support.

Hello Alice will notify you via email of any updates to your application status. I’ve made a mistake on my application. 

Per the terms and conditions, an application “cannot be modified in any way” after it has been submitted. 

Due to the volume of applications, we are not able to accommodate updates to your application, as stated in the terms and conditions.

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